Monday, 10 May 2010

TAMK media cooperative MusicActive gets a university entrepreneurship prize


MusicActive was evaluated as the best entrepreneurship concept in the national Entrepreneurship Forum for Universities of applied sciences. MusicActive operates in Virrat, and offers valuable work possibilities for students of digital sound and commercial music.

”MusicActive focuses on producing music in all its fields”, tells the current head of the cooperative, Teemu Kinnunen, who has already graduated as a Bachelor of Culture and Arts from Virrat.

The Head of the Degree programme in Media, Timo Kivikangas, and the teacher instructor of the cooperative, Harri Karvinen, state that an especially important factor in the operations of the cooperative is to enable the students to complete real productions and to lower the threshold of becoming entrepreneurs. The concept was developed in collaboration with the vocational and business schools of the field, other student collaboratives at Virrat and the local companies. The number of students being employed and new companies founded are great.

At the Entrepreneurship Forum for Universities of applied sciences, Teemu Kinnunen from MusicActive and Head of the Degree Programme Timo Kivikangas highlighted the actions of MusicActive: events, concerts, tour arrangements for non-Finnish artists as well as several companies founded by the students. The jury appreciated MusicActive’s direct connection to business life, the impressive goals of the participants and the professional aspect of working. Music was also seen as a field of the future, and culture could be even more extensively exported.

11 universities of applied sciences participated in the Entrepreneurship action of 2010. The winner was announced in Seinäjoki. Program Manager Sinikka Seppänen was also present accepting the award. She also welcomed the universities to take part in the competition next year, when the current winning organisation, TAMK, is in charge of organising the competition.

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